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This is an exciting
time to prepare for a career in business management.
There are many changes in how business is being
conducted around the world. Clearly, this is a
time of great transition in the creation and distribution
of goods and services globally.
While times of transition often
look chaotic, new patterns will emerge that establish
the new order. Men and women entering business
careers in the coming decade will be a part of
creating the new patterns in the new order.
One of the most exciting features of the current
transition is the globalization of business. Creation
and exchange of goods and services involves an
increasing portion of the world's population.
Every year, the scope of participation is greater.
More countries, more cultures, more people are
involved in interactive economic trade. Labor,
goods, and services are exchanged more broadly,
and only a relatively small portion of the world's
population is left out of the global economy -
a portion that continues to shrink. This globalization
has made fundamental changes in business outlook
and practices.
Equally dramatic changes are taking place in
technology. Manufacturing, communications, and
transportation technologies are all producing
innovation on a scale and at a rate unimaginable
only a few years ago. This means the old mind
sets about how things are done, and with whom
transaction are made, are obsolete. Men and women
entering business management careers in the next
decade will literally be changing lives throughout
the world through techniques and transactions
not yet imagined.
All of these changes make this a particularly
propitious time to be acquiring a business education.
With so much change taking place, persons acquiring
a business management education now can learn
the techniques on the leading edge of change.
They can prepare themselves to participate in
the new patterns of business. They will enter
business careers as new patterns are emerging,
and they will participate in building the operational
practices twenty-first century businesses.
With this amazing opportunity available to them,
it is especially important that persons planning
business careers get an education that is reliable,
current, and relevant. They need to be certain
that they experience educational programs capable
of preparing them for the excitement ahead. Those
programs must be in touch with the latest techniques
and practices. They must combine the theoretical
understanding of global economic developments
with a practical understanding of how things get
done. A student who invests his or her time, effort,
and opportunity in an educational experience must
be sure that the return on that investment will
be great. The best educational experience will
not just inform students, it will transform them.
At the end of the educational experience they
will see the world in ways they had not seen it
before, and they will behave differently than
they behaved before.
In this situation of opportunity, the good new
and the bad news comes from the same phenomenon.
There are more educational opportunities for students
wishing to enter into business management careers
than ever before. The bad news is that the demand
for business education is so great that it has
encouraged institutions of dubious merit to enter
the market.
Not all management education programs are the
same. Some do not have the resources to assure
that their education is current and relevant.
A shortage of qualified faculty and the expense
of maintaining current technology push costs up
for institutions offering business education.
Some do not have the will to use their resources
to make the education they offer current and relevant.
With high demand in the market, some institutions
can operate at lower costs and higher profit margins
by skimping on needed personnel and technology.
Students need information as they make choices
among education providers.
AACSB International - The Association to Advance
Collegiate Schools of Business - has been evaluating
and accrediting educational quality of business
education since 1916. It provides a rigorous peer
review process for determining those schools that
offer quality business management education. Worldwide,
424 schools have achieved AACSB International
accreditation, which assures not only that they
have achieved quality but that they have mechanisms
in place for continuous improvement of their educational
offerings. In making its accreditation evaluations,
AACSB looks at the educational outcomes, processes
that produce those outcomes, and the processes
that manage schools' resources toward achievement.
The standards used in AACSB reviews can be found
at www.aacsb.edu/accreditation/standards.asp.
The ultimate criteria for decision-making within
the AACSB accreditation process is a judgment
of overall high quality. Through the professional
judgment of the business school administrators
and corporate executives who comprise the peer
review teams, an overall quality judgment results
from the careful and detailed evaluation of this
school on AACSB's accreditation standards. Students
entering an AACSB-accredited business management
program can be assured that accreditation is earned
only after a careful and searching review process.
A list of all the schools that have achieved AACSB
accreditation can be found at http://www.aacsb.edu/accreditation/AccreditedMembers.asp.
The coming decade will see a great need for emerging
leaders in business. These must be people with
vision and with values. They will be needed in
every industry and at every level of business
activity. The excitement of the current business
transitions will evolve into economic activity
and participation of a scope the world has never
seen. Today's students will be its creators and
leaders.
AUTHOR:
By Milton Blood
Managing Director
AACSB International - The Association to Advance
Collegiate Schools of Business
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